What if every person in India drove a car? What if all Chinese were to live in their own 3-bedroom house? At the sight of a prospering global economy, many people's trust in the future has been profoundly undermined, especially in the west. Unaware of the ethical paradox, this view grants a wasteful living standard only to the citizens of well-established economies. The old, bipolar world order kn...
By the end of the 20th century, a deep conceptual gap had evolved between a destructive economy devouring the declining resource base on the one hand and a poor, protection-needing environment on the other. However, this contradictory approach – economy vs. environment – is misleading. Even the most fundamental environmentalist has to admit that his or her participation in the market by consuming goods and services is inevitable. Well, there is of course a way to deny consumerism - subsistence lifestyles are possible, to a certain extent. However, in my humble opinion, it is virtually impossib...
Green Growth, Sustainable Growth, Green Economy – All of these concepts require decoupling. A decoupling, in a nutshell, that maintains economic growth while achieving material de-growth. Instead of consuming ever more resources to produce ever more profits (“traditional” growth), decoupling refers to the idea of consuming less material resources and still generating more profits (green growth). What sounds good in theory, faces some technicalities in practice. The most important one is: how do you measure “greenness”? Which of all the shrinking resources should be saved, in order to merit get...
When it comes to discussing ways to limit human influence on global warming, the most popular reaction is to pass the buck: So who's in charge of making the needed substantial changes in the way things run? The Other. Why? Because they pollute more, because they're more powerful, because they have a historical responsibility, because it's easier for them... There seem to be more excuses for not acting than there are carbon dioxide molecules in the atmosphere. "Technology Will Save Us" Say Efficiency Advocates Even among those who are concerned with the environment and seek a way to increas...
One week has passed and the deeply disappointed comments on the outcome of Rio+20 slowly fade from the media and blogosphere. I wonder where all this disappointment comes from. Don't get me wrong, I don't consider the summit the slightest bit a success. I'm with the well-cited Greenpeace press statement that not only called it an "epic failure", but also ironically envisioned that the summit would more appropriately "go down in history as Greenwash+20". Bryan Walsh of TIME.com found less drastic, but more precise words to describe the meaningless outcome: The final statement that wa...
What green economy deals with is the idea of running our businesses in a sustainable way. All of them. All of us. Running a business in a sustainable way means that, while doing business, you preserve the basis of your business. One business may be based on a talent, another one on an idea, a third one on luck. There are capital intense businesses, risky businesses and there is dad's business. What they all have in common, every single one of them, is they all require a certain state of affairs to run. I don't refer to the classic triangle of land, labor and capital here - I stretch the point ...